Understand the customer’s real priorities and hot buttons before shaping the response.
Capture Manager · Business Development Leader · Proposal Strategist
Where Ingenuity & Enterprise Unite
The Ashanti Group, Inc. is a SAM-registered, woman-owned Small Disadvantaged Business providing full-lifecycle capture, proposal management, business development, and communications support from early positioning through submission and orals preparation.
Federal and Private Sector Proposal Consulting
Founder-led consultingTanisha L. WashingtonProfessional Overview ↓
25 YearsBusiness development across federal, private-sector, nonprofit, SLED, and international markets
Key WinsInclude the $1.2B SAMHSA IDIQ, GSA OASIS+, and $38M DOJ BOP Teleradiology contract
Proposals & GrantsSupported across sole-source contracts, five-page unsolicited bids, and 500+ page multivolume responses
19 YearsLeading high-performing remote teams with dozens of contributors across multiple time zones, nations, and native languages
Built for organizations of every size
From a first government pursuit to a complex enterprise portfolio.
The Ashanti Group has supported small startup firms working to break into government contracting, growing small businesses building repeatable capture and proposal operations, established medium-sized firms pursuing larger and more complex opportunities, and Fortune 500 companies with multiple divisions operating across federal, commercial, and international markets.
Support is scaled to the client and the pursuit—from augmenting a lean team with limited proposal infrastructure to leading large, multidisciplinary teams across business units, partners, and time zones. Experience includes federal and SLED (state, local, and education) opportunities as well as commercial, nonprofit, foreign military, and international pursuits.
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About The Ashanti Group
Our mission
The Ashanti Group’s mission is to empower organizations to pursue and win meaningful business by delivering strategic insight, disciplined proposal leadership, and persuasive communications. We provide flexible, full‑lifecycle support that strengthens teams of all sizes, builds sustainable business development infrastructure, and transforms complex opportunities into clear, compliant, and compelling responses.
Experience overview
Proven leadership across complex, high-value pursuits.
Results-driven and personable business development professional with 25+ years leading multidisciplinary national, international, collocated, and virtual teams on federal and commercial pursuits valued at up to $1 billion. Expert in the end-to-end development and production of complex, high-value federal proposals—including submissions exceeding 500 pages—for Fortune 500 firms and small businesses across aerospace, defense, civil engineering, education, healthcare, IT, energy, and telecommunications.
Deep familiarity with federal procurement requirements and best practices, with a consistent record of delivering compelling, compliant, and on-time submissions. More than a decade of experience reporting directly to and advising CEOs on business development, marketing, and branding matters. Government clients have included DoD, DHS, NASA, HHS/NIH, NOAA, USAID, the U.S. Department of State, the U.S. Department of the Treasury, DOJ, DOL, and the British Ministry of Defence.
Senior-level leadership. Hands-on partnership.
Founded in 2007 by Tanisha L. Washington, The Ashanti Group provides leadership across the full spectrum of business development, capture strategy, and proposal operations.
From proposal writing, editing, and layout to full capture support and infrastructure development, the firm draws on an established network of proposal managers, desktop publishers, graphic designers, and a partner marketing firm to deliver support tailored to each client’s competitive needs.
Tanisha brings 25 years of business development experience. During that career, she has also served as a proposal manager and, on select engagements, as a project manager and Deputy Program Manager. At BCT Partners, she progressed from senior writer/editor and proposal manager to Business Development Director and Capture Manager, supporting an HHS-centered portfolio that included a $1.2 billion SAMHSA IDIQ win.
Her Deputy Program Manager experience includes leadership on a customer-facing CIO-SP3 GWAC engagement. Across her career, she has represented organizations directly with clients and partners as a business development director, deputy program manager, capture leader, proposal manager, and international business liaison.
Her operating range spans five-page responses through 500-plus-page, multi-volume submissions, with experience managing as many as seven proposals concurrently and coordinating teams across multiple time zones and native languages.
Focused and firm, but friendly.Clear requirements. Supported teams. Steady leadership under pressure.
Founder-led
Experienced judgment stays close to the work.
Clients work with a senior proposal professional who has advised executives, led multidisciplinary teams, supported high-stakes pursuits, and understands both the strategic and production sides of business development.
- B.S. in Interpersonal and Organizational Communication, Purdue University
- Prior corporate experience with Lockheed Martin, BAE Systems, Johnson & Johnson, HP, and Cisco Systems
- Partner- and client-facing leadership across executive, capture, program, and international engagements
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How We Work
Precision under pressure—without losing the human side of the work.
Every engagement begins with listening. We combine structured methodology with experienced judgment, adapting APMP- and Shipley-based practices to each client’s process maturity.
Translate complex requirements into clear schedules, assignments, reviews, and decisions.
Create a focused, respectful environment that helps contributors deliver strong work on time.
Accelerate research, analysis, and drafting while keeping disciplined human review at the center.
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Services
Built for the full pursuit lifecycle.
Engage The Ashanti Group for targeted support or end-to-end leadership—from early positioning through final production.
Proposal Management & Capture Support
Capture and win strategy, compliance matrices, schedules, win themes, Pink/Red/Gold reviews, teaming coordination, production, submission, and orals preparation.
Business Development Strategy
Pipeline development, competitive and customer intelligence, partnership strategy, KPI development, process design, and training.
Corporate Communications & Branding
Rebranding, messaging alignment, capability statements, QMS communications, and executive presentation materials.
Technical Writing, Editing & Grant Support
Grant proposals and application narratives, technical and management volumes, past performance narratives, executive summaries, manuals, SOPs, white papers, program documentation, and compliance editing.
Training & Process Improvement
APMP/Shipley-based training, process mapping, knowledge repositories, CRM development, author coaching, and oral presentation coaching.
Strategy to submission
A disciplined process, tailored to the pursuit.
We connect the strategic decisions made early in the opportunity with the coordinated writing, review, production, and presentation work required to finish strong.
- 01PositionUnderstand the customer and opportunity
- 02CaptureShape strategy, partners, and win themes
- 03DevelopCoordinate compliant, persuasive content
- 04ReviewStrengthen the response through disciplined reviews
- 05Submit & PresentProduce, deliver, and prepare for orals
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Industries Served
Complex missions demand clear communication.
Our experience spans technical, regulated, and mission-driven environments where accuracy, compliance, and audience understanding matter.
01Aerospace & Defense
02Civil Engineering & Infrastructure
03Education & Workforce Development
04Healthcare & Public Health
05Information Technology & Data Analytics
06Energy & Telecommunications
07International Development & Global Health
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Key Wins
A track record measured in outcomes.
Selected engagements from Tanisha Washington’s proposal management and business development portfolio.
| Federal Contracts | ||
|---|---|---|
| Customer & Project Name | Year Awarded or Pursued | Contract Value & Status |
| NIH Learning Management System | 2026 | $2.8M — Active |
| DOJ BOP Teleradiology | 2021 | $38M — Active |
| SAMHSA WebBGAS | 2023 | $13M — Active |
| OMH Think Cultural Health | 2023 | $14M — Active |
| SAMHSA CSAP | 2024 | $7.7M — Active |
| DOL SCSEP | 2022 | $6.9M — Active |
| Federal Vehicles | ||
| Customer & Project Name | Year Awarded or Pursued | Contract Value & Status |
| SAMHSA IDIQ | 2022 | $1.2B — Active |
| HHS ACF OGM BPA | 2022 | $85M — Active |
| 8(a) STARS III GWAC | 2022 | $10M — Active |
| GSA OASIS+ GWAC | 2024 | No Ceiling — Active |
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Clients & Agencies
Federal & International
Mission experience across government.
Department of Education, Department of State, Department of Homeland Security, NASA, NOAA, USAID, Department of the Treasury, Department of Justice, Department of Defense, Department of Labor, Department of Transportation, HUD, HHS—including multiple NIH institutes—and the British Ministry of Defence.
Commercial & Philanthropic
Trusted across sectors.
The Bill & Melinda Gates Foundation, Pfizer, the American Red Cross, and Fortune 500 companies spanning healthcare, oil and gas, insurance, technology, and other industries.
Representative recent work
Experience across the pursuit landscape.
Recent assignments include GSA MAS recompete support for a veteran-owned federal IT firm; proposal management across USDA FPAC/OASIS+, NGB SASS, DOS Passport/PHPSS, CMS DIAGNOSE, and FDIC pursuits for a woman-owned federal consulting prime; and business development and corporate strategy support for a Qatari technology firm, including partner engagement with JPMorgan Chase.
The broader portfolio spans federal, state and local government, commercial, grant and nonprofit, foreign military, and international pursuits.
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Tell us what you are pursuing, where you are in the process, and where your team needs support.
